The iPhone is the company's flagship product and its primary source of revenue. Apple offers several models of the iPhone with various features and storage capacities.
Apple's Mac segment includes various models of laptops and desktops that operate on its proprietary software.
The iPad is a line of tablet computers that run on Apple's proprietary iOS operating system. It’s a popular product for both personal and business use.
This segment includes products such as the Apple Watch, AirPods, and various accessories for Apple devices.
The Services segment covers revenue streams created by Apple that are related to the sale of subscriptions, digital content and services such as the App Store, Apple Music, iCloud and Apple Pay.
Ticker | Entry | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 |
---|---|---|---|---|---|---|---|
AAPL | net sales | 394.328B | 365.817B | 274.515B | 260.174B | 265.595B | 229.234B |
AAPL | revenue recognized that was included in deferred revenue at the beginning of the period | 7.500B | 6.700B | 5.000B | 5.900B | 5.800B | 6.300B |
AAPL | ipad::net sales | 29.292B | 31.862B | 23.724B | 21.280B | 18.380B | 18.802B |
AAPL | iphone::net sales | 205.489B | 191.973B | 137.781B | 142.381B | 164.888B | 139.337B |
AAPL | mac::net sales | 40.177B | 35.190B | 28.622B | 25.740B | 25.198B | 25.569B |
AAPL | services::net sales | 78.129B | 68.425B | 53.768B | 46.291B | 39.748B | 32.700B |
AAPL | wearables, home and accessories::net sales | 41.241B | 38.367B | 30.620B | 24.482B | 17.381B | 12.826B |
Apple generates the majority of its revenue from the Americas, which accounts for approximately 45% of its global net revenue. The United States is its largest market, where it generates the majority of its revenue.
Approximately 22% of Apple's 2020 revenue came from the Greater China region, which includes mainland China, Hong Kong, and Taiwan. China has been an essential market for Apple in recent years, given the country's large and growing population and its expanding middle class.
The Europe region accounts for approximately 20% of Apple's global net revenue. The United Kingdom and Germany are the largest markets in the region, followed by France and Italy.
Ticker | Entry | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 |
---|---|---|---|---|---|---|---|---|---|---|
AAPL | net sales | 394.328B | 365.817B | 274.515B | 260.174B | 265.595B | 229.234B | 215.639B | 233.715B | 182.795B |
AAPL | china::net sales | 74.200B | 68.366B | 40.308B | 43.678B | 51.942B | 44.764B | 46.349B | 56.547B | 30.638B |
AAPL | other countries::net sales | 172.269B | 163.648B | 125.010B | 114.230B | 115.592B | 100.131B | 93.623B | 95.436B | 83.248B |
AAPL | u.s.::net sales | 147.859B | 133.803B | 109.197B | 102.266B | 98.061B | 84.339B | 75.667B | 81.732B | 68.909B |
Apple generates the majority of its revenue from the Americas, which accounts for approximately 45% of its global net revenue. The United States is its largest market, where it generates the majority of its revenue.
Approximately 22% of Apple's 2020 revenue came from the Greater China region, which includes mainland China, Hong Kong, and Taiwan. China has been an essential market for Apple in recent years, given the country's large and growing population and its expanding middle class.
The Europe region accounts for approximately 20% of Apple's global net revenue. The United Kingdom and Germany are the largest markets in the region, followed by France and Italy.
Ticker | Entry | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
---|---|---|---|---|---|---|---|---|---|
AAPL | long-lived assets | 42.117B | 39.440B | 36.766B | 37.378B | 41.304B | 33.783B | 27.010B | 23.784B |
AAPL | china::long-lived assets | 7.260B | 7.521B | 7.256B | 9.064B | 13.268B | 10.211B | 7.807B | 8.722B |
AAPL | other countries::long-lived assets | 3.738B | 3.716B | 3.620B | 3.603B | 4.073B | 2.935B | 2.839B | 3.040B |
AAPL | u.s.::long-lived assets | 31.119B | 28.203B | 25.890B | 24.711B | 23.963B | 20.637B | 16.364B | 12.022B |
Apple generates the majority of its revenue from the Americas, which accounts for approximately 45% of its global net revenue. The United States is its largest market, where it generates the majority of its revenue.
Approximately 22% of Apple's 2020 revenue came from the Greater China region, which includes mainland China, Hong Kong, and Taiwan. China has been an essential market for Apple in recent years, given the country's large and growing population and its expanding middle class.
The Europe region accounts for approximately 20% of Apple's global net revenue. The United Kingdom and Germany are the largest markets in the region, followed by France and Italy.
Ticker | Entry | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 |
---|---|---|---|---|---|---|---|---|---|---|
AAPL | net sales | 394.328B | 365.817B | 274.515B | 260.174B | 265.595B | 229.234B | 215.639B | 233.715B | 182.795B |
AAPL | operating income | 119.437B | 108.949B | 66.288B | 63.930B | 70.898B | 61.344B | 60.024B | 71.230B | 52.503B |
AAPL | americas::net sales | 169.658B | 153.306B | 124.556B | 116.914B | 112.093B | 96.600B | 86.613B | 93.864B | 80.095B |
AAPL | americas::operating income | 62.683B | 53.382B | 37.722B | 35.099B | 34.864B | 30.684B | 28.172B | 31.186B | 26.158B |
AAPL | europe::net sales | 95.118B | 89.307B | 68.640B | 60.288B | 62.420B | 54.938B | 49.952B | 50.337B | 44.285B |
AAPL | europe::operating income | 35.233B | 32.505B | 22.170B | 19.195B | 19.955B | 16.514B | 15.348B | 16.527B | 14.434B |
AAPL | greater china::net sales | 74.200B | 68.366B | 40.308B | 43.678B | 51.942B | 44.764B | 48.492B | 58.715B | 31.853B |
AAPL | greater china::operating income | 31.153B | 28.504B | 15.261B | 16.232B | 19.742B | 17.032B | 18.835B | 23.002B | 11.039B |
AAPL | japan::net sales | 25.977B | 28.482B | 21.418B | 21.506B | 21.733B | 17.733B | 16.928B | 15.706B | 15.314B |
AAPL | japan::operating income | 12.257B | 12.798B | 9.279B | 9.369B | 9.500B | 8.097B | 7.165B | 7.617B | 6.904B |
AAPL | rest of asia pacific::net sales | 29.375B | 26.356B | 19.593B | 17.788B | 17.407B | 15.199B | 13.654B | 15.093B | 11.248B |
AAPL | rest of asia pacific::operating income | 11.569B | 9.817B | 6.808B | 6.055B | 6.181B | 5.304B | 4.781B | 5.518B | 3.674B |